Baits - Hard Baits

The legendary Arbogast Hula Popper 1 3/4" is as deadly on bass, pike and other gamefish today as it was when it first hit the market more than 60 y...

At first glance, everything about this model seems different than the original Hula Popper. However, that couldn't be further from the truth. We've...

The Arbogast Jointed Jitterbug is an iconic lure. The Jointed Jitterbug 2.0 builds upon that legacy. A lower pull-point ensures an intense action i...

Scattered walleye and zander anglers in North America and Europe have learned that by weighting trolling lures for neutral buoyancy they can slow t...

The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender mi...

David Fritts Pro Tip: Silent, tight actions are ideal when fish are sluggish or heavily pressured. Perfect for very cold or very hot water less tha...

It shimmies on the fall and darts on the retrieve. It flashes and rolls and fools even the most discerning of bass. It can be cast far and twitched...

This silent square lip series, wobbles and semi-rolls to show its flash and the color patterns with etched scales seal the deal on shallow-feeding ...

2-4 foot diving depth Bronze Treble Hooks Black Nickel Split Rings One Knocker Rattle

3-5 foot diving depth KVD Triple Grip Hooks Black Nickel Split Rings One Knocker Rattle

3-5 foot diving depth KVD Triple Grip Hooks Black Nickel Split Rings Silent

8-10' foot diving depth KVD Triple Grip Hooks Black Nickel Split Rings One Knocker Rattle

3-5 foot diving depth Suspending Deadly Sharp BKK Black Nickel Hooks Black Nickel Split Rings Stainless Steel Weight Transfer

8-12 foot diving depth Suspending Black Nickel Hooks Black Nickel Split Rings Tungsten Weight Transfer

3-4 foot diving depth Suspending Deadly Sharp BKK Black Nickel Hooks Black Nickel Split Rings Tungsten Weight Transfer

3-5 foot diving depth Circuit Board Square Bill KVD Triple Grip Hooks Black Nickel Split Rings

Banger, Flat Banger,Mini Banger, Grande Banger The Googan Squad Banger is the dirtiest of square bills and designed to be fished a...

The Googan Squad Blooper is a topwater popper that will crash and splash it's way across the water's surface. Designed with a cupped mouth for maxi...